direct mail

Change The Life Of A Young Conservative

By: Richard A. Viguerie, CHQ Chairman
As a general rule, the left does a far better job of marketing and communicating their dangerous ideas and policies than we conservatives do marketing freedom and liberty.  I plan to change that with my October 12th seminar.

I Share My Secrets

By Richard A Viguerie, CHQ Chairman
If you are leading a conservative organization – or want to start one – I invite you to take this one-time opportunity to understand the new “Age of Trump” marketing environment we conservatives face, and save $500, by registering today for my October 12 direct mail/marketing seminar.

Could October 12 Decide The Future Of The Conservative Movement?

By Richard A. Viguerie, CHQ Chairman
On October 12 I am holding my first (and maybe only) direct mail/marketing seminar. In my opinion, the next three years offer an unprecedented opportunity for conservative organizations to grow and I want to share my insights with as many conservatives as possible.

Newton’s Third Law of Physics is Alive and Operating in the Political Arena

Our opponents are raising hundreds of millions of dollars and growing their organizations. The good news is, the voters and donors of Donald Trump's new conservative -- populist coalition are more engaged and outraged than ever. If there was ever a time to start or grow your conservative organization that time is now.

Conservatives Should Embrace the Creative Disruption in Today's Politics - Part 2 of 2

By Richard A. Viguerie, CHQ Chairman
Today’s political and communications environment is a once-in-a-century moment of creative disruption in American politics. Conservative principles—our products, if you will—are timeless, but some of our brands and marketing have gotten stale. Conservatives can look back or we can become more customer-focused, and grow, evolve, and adapt to this new environment of instant communication to lead America out of the smoking ruins of the old political and communications order.

The Disruption of Fortune 500 Companies Has Moved to Politics - Part 1 of 2

By Richard A. Viguerie, CHQ Chairman
By using the new and alternative media as a key means of communication with core supporters, neither Trump nor Reagan ceded the ability to set the terms of the campaign to the self-appointed gatekeepers of the establishment media. This was a key element, perhaps the key element, that distinguished their winning campaigns from the also-rans in the primary.

Direct Mail: Ethical And Essential For The Conservative Movement

Kimberly Bellissimo, Daily Caller

Kimberly Bellissimo, founder of Base Connect, swats Matt Lewis' misinformed article about direct mail. Direct mail gets your message out in a targeted way to the people who are most interested in your message. It's proven to heighten awareness of a candidate or cause among those most likely to take action.