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Suggested Cruz Campaign Reboot: Show, Don't Tell

David Limbaugh, Townhall

Ted Cruz is not going to draw voters away from Trump by convincing them he is more conservative. Many people don't care about the "conservative" label. The people being drawn to Trump are not in awe of his conservatism but of his supposed strength and courage -- two qualities Cruz actually possesses in spades.

http://townhall.com/columnists/davidlimbaugh/2016/02/23/suggested-cruz-campaign-reboot-show-dont-tell-n2123362