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Scholarship Deadline For October 12 Conservative Double Your Donors Seminar Fast Approaching

Just as you or someone you know may have had a teacher, coach, minister, or other mentor who greatly influenced what you do, I want to be able to teach young conservatives the skills, principles, and secrets I have learned about marketing and growing conservative causes and candidate campaigns based on my 56 years of practice, study, successes, and yes, even those teachable failures we've all experienced. 

And, we know some young future leaders could not have had access to the best teachers without the aid of scholarship money. I'm 84, and still work and study 12 hours a day advancing the conservative agenda Richard Vigueriefor America. I am at the top of my game, but without great marketing mentors in my career, I can honestly say I would not be anywhere close to where I am today in terms of knowledge and skills. 

You can help young conservatives spend a day learning from me through the scholarship program described below. This is an opportunity that I've never offered before. 

America needs these young conservatives to master the knowledge it takes to build organizations and campaigns for the next 50 years to defeat progressive forces. As the "Funding Father of the Conservative Movement," I want to pass on my knowledge to the next generation. You can help make that happen.

There will be young people working in conservative organizations that focus on national security, free market economics, national and state think tanks, pro-life, traditional values, minority outreach, and many, many others. 

I will teach them the basics, the fundamentals, of how to raise tens of millions of dollars, find hundreds of thousands of new donors, members, and magazine subscribers, win elections, and save America by bringing Constitutional, limited-government conservatives to power.

In other words, in this 9 ½ hour day, I, primarily, and four of our best marketing professionals will give these young conservatives the tools they need to begin a career of marketing conservative ideas, policies, and programs to the American public, especially the voters. 

By the way, as a general rule, the left does a far better job of marketing and communicating their dangerous ideas and policies than we conservatives do marketing freedom and liberty. 

And one of the reasons is that they have far more good, professional marketers than us conservatives. I plan to change that with my October 12th seminar. 

The average liberal organizations are 5-10 times larger and are more plentiful than comparable conservative organizations. For example, there are hundreds of leftwing environmental groups, while conservatives have only a handful. 

And that won't change until we educate and train a large and new generation of bright, young entrepreneurial-driven conservatives. 

My October 12th seminar will introduce dozens of young conservatives to a marketing career that will help hundreds of conservative organizations and candidates identify and involve millions of people not presently active in saving America. 

Of course, I'm not writing to you today to suggest that you attend my October 12th seminar-although you'd be very welcome. I'm urging you to provide part of a scholarship for a young person, perhaps someone working at one of your favorite organizations. 

Most conservative organizations are small with small budgets, but with big dreams, big ideas, big plans, and much potential. But they can't afford a short-term loss of $5,000 plus travel and hotel to have a long-term gain. 

However, the young people being trained to run the marketing, communication, and fundraising for these good organizations would jump at the opportunity to attend my Double Your Donors seminar. 

And if you want to provide a scholarship for a specific organization, I encourage you to do so. 

Or, if you don't have a favorite organization or person in mind, but you have an interest in helping a particular category of conservative organization, such as free market economics, national security, traditional values, the environment, any other conservative issue, let me know of your interest and I will find a young person from a good organization to attend on your scholarship gift. 

If you can give $50, $100, $250, or $1,000, or some other amount that's less than a full scholarship, I'll combine your generous gift with others to make a full scholarship. And for every two full scholarships contributed, I'll contribute one myself to a deserving young conservative. 

Shortly after the seminar, I'll write a report for all those who provided scholarships gifts. I'll include photos, list of attendees, and a brief summary of the materials covered in my overall analysis of the event. 

The seminar will be held at the Renaissance Arlington Capital View Hotel, 2800 South Potomac Avenue, Arlington, Virginia 22202, near Washington-Reagan National Airport. If you have any questions about Double Your Donors please call Priscilla Jones or Bob Sturm, at (703) 392-7676).

Double Your Donors Seminar Agenda

Thursday, October 12, 2017
Renaissance Arlington Capitol View Hotel
Arlington, Virginia
8:30 am-6:00 pm

Sixty percent of all first-time donors to your conservative organization never give again.  To fix this "crime" and dozens of other problems keeping you from saving America, spend the day with Richard A. Viguerie, the funding father of the conservative movement.

Viguerie's Four Horsemen of Marketing™ can help you:

Find a wife/husband,
Get a raise,
Get a promotion, or
Get that dream/high-paid job.

In a 24/7 Trump world, how do you:

Increase your housefile net by 30-40% a year?
Increase your housefile size by 30-40% a year?
Write successful acquisition packages?

How, why, and when should you Trumpize the copy in . . .

Your housefile,
Your acquisition packages,
Your 501(c)(3) organization,
Your digital and social media,
Your newsletter,
Your thank you's.

Viguerie's Four Horsemen of Marketing™

Get one wrong and you will lose millions of dollars.
Get all four wrong and you will be assigned to the ash heap of history.

1.      Position (private)

2.      Differentiation (public)

3.      USP/Benefit

4.      Brand (singular)

If you are not a purple cow, you need to be. (Do you even know what a purple cow is?)

Have you been operating as a third force? If so, you should stop, because conservatives should now be a fourth force.

Learn why Newton's Third Law of Physics can take your conservative organization in the next three years to new heights.

Find out why:

The number one reason your housefile mailing results are weak.
The number one reason your acquisition mailing results are weak.
The number one reason you failed to get that big gift you were counting on.

The number two reason your housefile mailing results are weak.
The number two reason your acquisition mailing results are weak.
The number two reason you failed to get that big gift you were counting on.

The number three reason housefile mailing results are weak.
The number three reason your acquisition mailing results are weak.
The number three reason you failed to get that big gift you were counting on.

Are you focused on a "hungry market?" If not, success will be exceedingly difficult.

When you communicate with your donors and prospective donors, do they hear the sound of the cannons and smell the gunpowder? If they don't, you're losing millions of dollars.

Do you push/chase postal mailing using emails, digital, predictive dial phone calls? (A recent test produced a 100% increase in net income.)

How Newt's Four-Part Plan helps move all problems toward a solution.

Are you providing the #1 thing grassroots conservatives want and need?

Do you have an effective tagline?

Is your tagline reducing your income?
By the way, do you even have a tagline?

Do you use buck slips?

Do you use Pub Notes?

Are you legal in all 50 states?

What should you do when the government calls -- and they will.

Are you paying attention to others' copyrights?

How often should you mail to your housefile?

Why don't you have a monthly giving program?

Seven things you must do before launching an acquisition program.

The number one mistake 95% of nonprofits make on their website.

Why a "cuss" letter almost always fails -- and it should.

Can list co-ops solve your list problems?

Where are the good prospect lists?

What are the secrets to writing great copy?

And don’t forget, after the session ends at 6:00 pm, Mr. Viguerie will host a reception with heavy hors d'oeuvres for a couple of hours to allow for networking and will be joined by 10-12 members of American Target Advertising's most experienced creative team.

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